John Lewis opens online Christmas shop for 2024, as searches for decorations spike (2024)

Retail giant, John Lewis, has kicked things off early this year and opened its signature festive shop, releasing a number of new trend-led decorations and designs — a whole 118 days before Christmas. It arrives as the department store reports that shoppers are already getting into the spirit, with searches for Christmas tree decorations and baubles up a surprising 30% compared to last year.

Ready to help shoppers begin their Christmas shop, John Lewis has revealed its range will be split into four themes this year: , , and , to suit a variety of different aesthetics expected to be popular throughout the festive season.

The entire range, which is available to shop now, comes bursting with wreaths, crackers, bows and even a Pink Mix Christmas Tree.

As for baubles, John Lewis will be stocking 346 loose bauble options this year as well as 59 different boxed sets, giving customers an unbelievable choice.

🎄 Go straight to the John Lewis Christmas shop
🎁 Shop Christmas trees
🎁 Shop Christmas baubles
🎁 Shop Christmas wreaths
🎁 Shop Christmas lights
🎁 Shop Christmas crackers

We've pulled together the top products that we don't expect to last long and are sure to sell out well before Christmas, including Alphabet Stockings to Giant Velvet Bows. Below that, we've broken down each collection to give you a taster of what to expect from John Lewis this Christmas.

Our top 5 Christmas picks we predict will sell out first

Dawn & Dusk

The most classic out of the four themes available this year, this selection of decorations and accessories is aimed at the modern traditionalists, those looking to keep traditions alive with splashes of red and green, but fancy switching out certain aspects for something more imaginative and different. Enter, mushroom-shaped baubles, scalloped trays, and bold prints.

Sugar & Spice

Keep things fun and playful this Christmas with the department store's retro collection, more maximalist in style and filled with kitsch and colourful decorations.

Big on the oversized silhouettes, there's plenty of bows, tinsel and bauble wreaths and garlands to pick up, alongside glitzy disco balls and sequin stockings.

Wisdom & Wonder

For those with a contemporary style that like to match their home decor with their festive decorations, this particular assembly of Christmas accessories is perfect, with opulent shades of gold, green and off-white, glittery tableware and classic, refined ornaments.

Trinket & Treasure

Wholesome in style with lots of handcrafted pieces to choose from, this collection dials things back a little, concentrating on felt textures and beautifully embroidered details.

Christmas launches in John Lewis stores from 27 September.